Boudewijn Bertsch

Boudewijn Bertsch

"How do you bring out the best in yourself and in others?

The focus of Boudewijn's work is to support people in bringing out the best in themselves and others. Using the latest insights from such diverse fields as anthropology, evolutionary biology and psychology, economics, management, music, neuroscience, positive psychology and somatics, Boudewijn opens executives’ minds to a powerful practice of leadership and facilitates their skills and ability to embody it. 

Boudewijn believes in inclusive leadership development: working with intact teams, and using small and large scale group interventions, to quickly enable people to make the changes to which they aspire. He has been a trusted advisor and faculty member designing and delivering executive education for ING Bank Academy and the Rotterdam School of Management, Erasmus University since the 1990s.

In addition to providing leadership courses, Boudewijn coaches executives and teams and supports leadership teams on organizational change and improvement. He co-authored the award winning article "How Multinational CEOs Make Change Programmes Stick." 

Educated in the Netherlands and Japan as a business economist, over the past 25 years Boudewijn has worked with executives from companies including: 

3M, ASML, Arcadis, AstraZeneca, Atradius, Alexandra Hospital Singapore, Bacardi, Canon, Cargill, CSM, DENSO, GE, Goodyear, IBM, ING, KONE, Microsoft, Millward Brown, Motorola, Nike, Sint Radboud Academic Hospital, Royal Philips Electronics, A. Schulman, the Singapore Government, TNT and Vopak.

Innovative accomplishments include:

  • The design, development and delivery of a Leadership and Performance Improvement intervention for the top 30 managers of Reliance Financial Services, a micro-finance bank in Gambia (West Africa).
  • Successfully coaching all members of an executive team from a Marketing company that is part of a global business and facilitating their off-site meetings. (The Netherlands)
  • High Performance Executive Leadership workshops across the globe for divisional and regional executive teams of the world’s largest provider of conditioned storage facilities for bulk liquids. (The Netherlands, Chile, Singapore, North-America)
  • Mobilization workshops for various business units of a global financial services company involving groups of 50, 80 and 375 people. (The Netherlands, Hong Kong, France)

Boudewijn’s passion for his work reflects his passion for life and for people. While trained in classical music, he has appeared on stage in Japan as the lead pianist in a rock band, played chess with inmates at a maximum-security prison where he never let his opponents win, and has lived on three continents. Currently he lives on two. In-between he reads avidly, plays the piano, meditates and practices Qigong.